Local SEO that works. Not a marketing agency.
I help local businesses attract more clients, customers, or patients through straightforward Local SEO strategies and effective website design. With over 10 years of experience in Local SEO, combined with a background in e-commerce and UX research, I focus on turning top search rankings into real results.
Unlike many agencies, I aim to be fully transparent about what it takes to rank at the top of search engines. Whether you’re here to explore free resources or looking for expert help, I believe in empowering you to make the right choice.
Avner Dachoach
info@toprankscout.com
(754) 223-9870
Ways We Can Work Together
Get more customers in your city and nearby areas by improving organic search and Google Maps visibility, and optimizing website conversion performance.
Get a website built to attract customers. I design fast, mobile-friendly WordPress sites that rank in local search and turn visitors into leads.
A simple, referral-friendly Local SEO partnership for agencies and complementary professionals seeking a trusted SEO specialist who respects existing client relationships.
SEO Wins & Client Stories
Results You Can Google Yourself
Medical SEO Case Study – Home Care Agency
Worked on a health company based in South Florida. This project involved a complete website overhaul, including the addition of 40+ pages of content and comprehensive SEO work. Click here to learn more.
Contractor SEO Case Study – Florida Mold Removal Company
Mold removal is a highly competitive contractor niche in Florida due to the high rate of insurance coverage. This project focused on targeting very specific, high-intent services through what I call hero pages – dedicated pages designed to rank for narrow, specialized needs. Click here to learn more.
Beauty SEO Case Study – Organic Growth for a New Medspa
Medspas are another highly competitive niche due to the low barrier to entry and high margins. For this site, we focused on organic search rankings, as the spa was newly launched and lacked the volume of reviews typically required to compete in map pack results. Click here to learn more.
Working with Avner has been a game-changer for our clients. He’ll tell you exactly what’s worth your time and what isn’t. We’ll keep sending clients his way for years to come.
Morgan Murphy
Selected Projects and Partners
Why Choose Me?
- 12+ years in Local SEO with consistent results.
- Conversion-focused background from a decade spent as an e-commerce manager.
- Month-to-month pricing, no long-term commitment.
- Experience working alongside agencies, designers, and videographers.
- Transparent process – you’ll always know what I’m doing, and you can take it over yourself if you like.
Highlights
- Proven Local SEO Expertise: Ranked local businesses at the top of Google in competitive niches including medical, legal, and high-value contractors.
- Product SEO: As an e-commerce manager, drove $20M+ in revenue by ranking 200+ products on top of Amazon and Google through targeted SEO and conversion optimization strategies.
- Product Conversion & Marketing: Leveraged UX research to shape 7 new products generating $7M+ in sales and managed a $400K ad budget.
- UX-Driven Growth: Applied UX research methods, including review analysis and heuristic evaluations, to redesign site layouts and content – resulting in a 20% increase in form submissions and calls, and a 35% reduction in bounce rates.
Ongoing SEO Assistance - Included Services
SEO is systematic and follows a clear process. I’ll audit your website to identify issues affecting rankings and uncover growth opportunities. Each month, we’ll focus on the services your site needs most.
On-Page SEO
Google favors rich, relevant content. I’ll boost your on-page SEO by optimizing copy, keywords, and internal links.
Boost Conversions
I’ll use my UX research background to recommend changes that make your site easier to use and guide visitors to take action.
Improve Review Strategy
I’ll help implement proven review-generation processes to increase review volume, which directly impact Google Maps rankings and visitor trust.
GBP & Directory Optimization
I’ll optimize your Google Business Profile and other important directories like Yelp, Bing, and Facebook.
Backlink Research
If needed, I’ll identify high-quality backlink opportunities and support outreach by creating approved content.
Technical SEO
I’ll ensure your site’s technical health, fixing key issues like indexing, crawl errors, and performance.
Spam Patrol
I’ll monitor and report spammy competitor listings that violate Google Maps guidelines, often yielding quick visibility gains with minimal effort.
Google Ads (Optional)
I can set up and manage profitable Google Ads campaigns for your service, with your only additional cost being the ad spend paid directly to Google.
Common SEO Questions
Some questions about SEO come up more often than others. Here are the ones I hear most from business owners.
How long does it take to rank at the top?
You should see measurable progress within the first 1–2 months, with strong results typically appearing within 2–4 months.
The timeline depends on your current rankings and the level of competition. Highly competitive niches – or cases where you’re already close to the top – often take longer to see noticeable gains, since improvements require outperforming well-established competitors.
How much does SEO cost?
My monthly SEO service is $800. Across the industry, pricing typically ranges from $300 to $2,500+ per month, depending on quality and scope.
Prices vary so widely because SEO has a low barrier to entry, and many lower-cost agencies subcontract much of the work.
Because SEO is now a standard service, quality is more important than ever. Businesses that rank at the top typically rely on experienced, hands-on SEO consultants. To outperform them and overcome their momentum, you need an expert.
How are you different from other SEO consultants?
Most importantly, I have extensive experience ranking local sites at the top of Google (see results).
Unlike many SEO consultants, I bring a background as a conversion researcher and a former ecommerce manager. This means I don’t just help you rank—I help turn visitors into customers. You can read more about me and my approach.
Is SEO all you need to get customers?
In my experience, successful local businesses consistently have three things:
- Strong SEO
- A website designed to convert visitors into customers
- Positive, trustworthy reviews
When all three work together, businesses perform extremely well online.
Why do I need ongoing SEO work?
You might not need it; it depends on your niche.
In competitive markets, even after reaching the top, competitors are constantly publishing content and building links to outrank you.
This follows the principle of diminishing returns: the #4 position may be easier to maintain than #2, but it also receives significantly less traffic.
I hurt my site's rankings. What should I do?
The good news is that if the issue was caused by a specific mistake, it’s often much easier to fix than an unexplained Google penalty.
I’ve helped sites recover their rankings before, and the most important step is to address the problem quickly.
Why Local SEO Matters for Your Business
Chances are you already see the value of SEO – here’s some data to validate its importance:
- Google is where people search for local services (72% of consumers, source).
- Most searchers only click the top results (~70% click the first 5, source).
- Local searches convert well & quickly (50% lead to a same-day visit; 70% to a phone call, source1, source2).
- 84% of people trust online reviews as much as a personal recommendation (source)
Google Continues to Lead Local Search
Who to Trust for Local SEO: An Insider’s View
Most business owners might not know all the ins and outs of SEO, but they do have a hunch that it matters – and they’re right. Around 70% of people use Google to find local businesses, and those searches often turn into real customers because the intent to buy is already there.
The real challenge is deciding who to trust for SEO among the endless marketing agencies, consultants, and online resources.
In my opinion, you should look for someone who is:
1. Able to Show You Real-World Results
The most critical factor is a proven track record. You need a partner who can point to specific, measurable successes – like moving a local business from page 3 to the top of page 1 for their most valuable search terms.
2. Does Not Push Excessive Blogging or Ad Spend